“Missing Types” C_mp_ign Reminds Pe_ple _lood Is Needed Ye_r ‘Round

Boise (670 KBOI News) – It’s summer…that means schools are out, and families are away on vacation. It also means blood donations to the American Red Cross drop off big time.

Spokesman Matt Ochsner says that’s why they’re cranking up their Missing Types campaign again.

Last summer, a number of sponsors pulled the As, Bs and Os from their advertising, and it worked.

“We’re working with both local partners, and iconic national brands, like Amazon and Google, and having them remove the As, Bs, and Os from their signage and their websites, because A, B, and O are not just letters, they’re also the major blood types,” said Ochsner.

He says the need for blood donations is constant, because every two seconds, someone in the United States needs a transfusion.

Go to redcrossblood.org for more information, and where you can go to donate.

Blogs

Worthington BLOG: Doorbell Ditch Karma

Worthington BLOG: Doorbell Ditch Karma

Blog: Doorbell Ditch Karma by Rick Worthington   Forgive me, please. You see, I was a good kid for the most part, but I did doorbell ditch houses for fun a few times. Not many times, but I did it. Not familiar with the art of the Doorbell Ditch? It works like this… Step 1:…

Friday Night Lights for Boise State

Friday Night Lights for Boise State

  Friday Night Lights for Boise State Blog By: Rick Worthington   The latest TV schedule for the Mountain West has been announced, and once again this year, Boise State will have a prominent position on Friday night. The Broncos’ home games against both Marshall (Friday, Sept. 6) and Air Force (Friday, Sept. 20) will…

Worthington BLOG: Should I Leave the Republican Party?

Worthington BLOG: Should I Leave the Republican Party?

Worthington BLOG: Should I Leave the Republican Party? Rick Worthington 4/3/19   I look at the “old republican guard” and it’s refusal to modernize and catch up with the rest of the country. I find new blood and new ideas are badly needed. I support government that it is accountable to the people and does…

Headlines